Church of the Incarnation
Jumping into a church with formal liturgies, soaring sacred music, and families with membership stretching back 5 generations — it can be daunting. But these projects reflect the warmth, the vibrancy, and the church's commitment to their deep-rooted faith.
01
Brand Clarification
Task #1 is always the brand. Through many conversations with the clergy and staff, participation in their worship, and lots and lots of photos of that beautiful building, a style emerged that rang true with who this church has always been.
02
Revive the Story Online
After clarifying the brand, our presence on Facebook, Instagram, and YouTube gained a new mission. We tell the story of the community through highlighting priests, offering prayers, event recaps, sermon reels, and more. Instagram views went from averages in the 200–400's to averages in the 800–1200's, hitting 2,500+ on key occasions.
03
A Priest on Roller Skates?
We all have our favorite projects, don't we? This one hit all the stops for me. I got to be part of the conceptual planning with some hilarious priests (and quality control along the way), then I watched as my colleagues created video magic that got the entire church parish laughing out loud. Watch it here.
04
Year in Review Magazine
This publication follows in a long line of yearly editions, and this was the 129th. After spending the year capturing great photos of the life of the church, this magazine put together summaries of the programs, 2 spreads of a photo gallery, and various items of church business to aid in the annual meeting.
